In Olbia, we implemented a comprehensive Retail Design & Immersive Simulation project for the world leader in business aviation. The goal was to transform the VIP customer waiting experience in the private terminal into a memorable sensory journey. This unique project combines a high-end lounge (premium materials, Elie Saab finishes) with a custom-built technological showcase: a state-of-the-art simulator featuring a monumental curved LED screen. This space allows prospective buyers to configure their aircraft and enjoy the exclusive experience of a flight aboard the Global 8000, blending absolute comfort with cutting-edge engineering. The concept is based on a striking yet controlled contrast between the understated hospitality of a VIP lounge and the technological power of tomorrow’s aviation. On one side, a warm lounge space with organic lines, adorned with elegant fluted wood, immaculate looped fabrics, and gleaming leather details by Elie Saab. On the other, a revolutionary experience simulator where visitors take their seats in authentic executive jet chairs facing a monumental, fully curved panoramic LED screen. This immersive capsule instantly transports guests above the clouds, simulating the Global 8000’s dizzying speed with breathtaking realism.
JRNY Showcase